Montreal-based startup Deck has raised $12 million in a Series A round, bringing its total funding to $16.5 million since launching in January 2024. The round was led by Infinity Ventures, with participation from Intact Ventures and returning investors Better Tomorrow Ventures, Golden Ventures, and Luge Capital.
Deck aims to become “the Plaid for the rest of the internet,” enabling user-permissioned data access across sites without public APIs. Its platform uses browser-based agents to automate login and data extraction tasks. Essentially unlocking structured, usable data from any online account with user consent.
Founded in June 2024 by Frederick Lavoie (President), Yves-Gabriel Leboeuf (CEO), and Bruno Lambert (CTO). The company builds on the team’s previous success with Flinks, dubbed the “Plaid of Canada” and acquired by National Bank of Canada in 2021.
Deck’s platform operates on the principle that users have valuable data trapped behind logins across various sectors. Like utilities, e-commerce, payroll, government services—and offers a developer-friendly tool to access it. Its AI agents simulate human interactions to log in, navigate, and collect data, generating reusable scripts for ongoing access.
“Our vision is to ‘Plaid-ify’ the 95% of platforms with no APIs,” said Leboeuf. “Developers can skip the months-long integration process and start building in minutes.”
Deck’s early traction has come from the utility sector. Where it claims to have connected to over 100,000 utility providers in more than 40 countries. Clients include EnergyCAP, Quadient, and Greenly, as well as non-utility companies like Notes.fm, Glowtify, and Evive Smoothies.
Its infrastructure abstracts the complexity of browser automation, integrating tasks like authentication, data normalization, consent management, rate limiting, and antibot defenses into one productized platform. Deck also says it uses proprietary tech such as computer vision and human-like cursor movement to avoid detection as a bot.
The startup has seen rapid developer adoption, with monthly connections growing over 120% in February. Deck uses a performance-based pricing model—charging only when API calls successfully return data.
Lavoie notes that the company’s approach aligns with global open data trends. “We rely on explicit user consent and are in line with the regulatory push toward consumer data portability, similar to open banking.”
Though it doesn’t currently use collected data to train models. Deck operates within a dual consent framework that would require permission from both end users and clients to do so.
Looking ahead, Deck plans to launch a vertical data creator tool. Enabling developers to build for any industry in minimal time. The company believes AI’s growth highlights the need for more accurate and inclusive datasets—something Deck is uniquely positioned to address.
Deck currently employs 30 people and continues to scale across sectors. “We’re not just focused on utilities,” said Leboeuf. “Anywhere data is fragmented, Deck can help.”
Infinity Ventures co-founder Jeremy Jonker, who is joining Deck’s board, called the company “transformative” in the user-permissioned data space. “Deck’s modular platform and reusable workflows offer speed and reliability that go well beyond existing solutions.”
