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Wallet Studio by Miss Moneypenny Gains $8M in Funding

Digital Wallet Engagement Gets Smarter with Wallet Studio Digital Wallet Engagement Gets Smarter with Wallet Studio
IMAGE CREDITS: LEADER

Miss Moneypenny Technologies has just raised an $8 million seed round to scale Wallet Studio globally. The round was led by European VC firm Earlybird, with support from returning investor b2venture. This fresh capital will help the team grow its product and go-to-market strategy while accelerating international expansion. According to co-founder and CEO Anna Bojic, the company is seeing strong momentum. Especially in industries like insurance, where customer engagement is often minimal and ripe for innovation.

Before launching Wallet Studio in 2022, the founders spent seven years building advanced wallet-based solutions for major global clients. That hands-on experience shaped Wallet Studio into what it is today. A powerful SaaS platform designed for enterprise scale, tight security, and real-world impact. With the product now live, brands are transforming how they interact with customers. Without relying on traditional apps, which often suffer from poor engagement and high churn.

Digital wallets, specifically Apple Wallet and Google Wallet, are increasingly becoming preferred touchpoints for consumers. Wallet Studio taps into this shift, enabling brands to bypass “app fatigue” and create direct communication channels. It replaces clunky, outdated app experiences with smart, always-on wallet passes that support real-time updates and two-way interaction. From a user’s perspective, it’s smooth, simple, and always within reach.

What sets Wallet Studio apart is how it turns passive wallet cards into smart communication hubs. Businesses can now use digital passes to push timely messages, collect data, and automate key processes—all without building custom infrastructure. The platform is secure, scalable, and ready to go out of the box. This makes it a game-changer for industries like insurance, where communication tends to stop after a policy is sold. With Wallet Studio, brands can deliver updates, send renewal reminders, and keep customers informed at every step. Boosting engagement without increasing complexity.

Wallet Studio is already delivering results. Some global brands using the platform report engagement rates as high as 80%. Which is far beyond what’s typical with apps or emails. These numbers show just how powerful wallet-based communication can be when done right. And it’s not just startups taking notice. Industry giants like Zurich Insurance and SIXT are already onboard.

At Zurich Insurance, the platform plays a central role in their strategy to digitize the customer experience. The company wants every policyholder to have access to a digital insurance card. And they see Wallet Studio as key to that vision. SIXT, a major player in global mobility, also sees the platform as an essential way to enhance customer loyalty through smooth, digital-first experiences.

Miss Moneypenny’s team brings an unusual mix of creativity, technology, and entrepreneurial grit. CEO Anna Bojic merges critical thinking and the arts, CTO Vinh Hoi Le Chau (Vinny) blends architectural insight with machine learning, and Marc Lampe, Co-CEO of Growth, founded and exited his first startup before turning 21. Their backgrounds give the company a unique edge. And it shows in how Wallet Studio bridges product design, scalability, and customer value.

Investors also see the platform’s potential. Dr. Christian Nagel, a co-founder at Earlybird and early investor in N26, believes Wallet Studio is paving the way for a new era in enterprise-customer interaction. Gerrit Jurilj at b2venture echoes this view, highlighting the team’s track record and Wallet Studio’s strong traction with global brands as key reasons for backing the company again.

In an age where people expect instant, personalized interactions, Wallet Studio offers businesses a smarter way to stay connected. It’s not just another tech tool—it’s a fast, flexible way to meet customers where they already are. As brands look for better ways to engage without adding complexity. Wallet Studio stands out as a bold and scalable solution that turns digital wallets into powerful engagement platforms.

Digital wallets are now a part of everyday life, with over four billion people using them for payments, travel, and more. Yet, while digital wallet use continues to rise, most wallet cards have remained static and limited. That’s where Miss Moneypenny Technologies steps in—elevating traditional wallet cards into dynamic, interactive tools that help businesses connect with customers in real time. Through its enterprise-ready platform, Wallet Studio, the company is helping brands simplify communication, lower costs, and build stronger relationships—all through something consumers already use daily.

Miss Moneypenny Technologies has just raised an $8 million seed round to scale Wallet Studio globally. The round was led by European VC firm Earlybird, with support from returning investor b2venture. This fresh capital will help the team grow its product and go-to-market strategy while accelerating international expansion. According to co-founder and CEO Anna Bojic, the company is seeing strong momentum, especially in industries like insurance, where customer engagement is often minimal and ripe for innovation.

Before launching Wallet Studio in 2022, the founders spent seven years building advanced wallet-based solutions for major global clients. That hands-on experience shaped Wallet Studio into what it is today: a powerful SaaS platform designed for enterprise scale, tight security, and real-world impact. With the product now live, brands are transforming how they interact with customers—without relying on traditional apps, which often suffer from poor engagement and high churn.

Digital wallets, specifically Apple Wallet and Google Wallet, are increasingly becoming preferred touchpoints for consumers. Wallet Studio taps into this shift, enabling brands to bypass “app fatigue” and create direct communication channels. It replaces clunky, outdated app experiences with smart, always-on wallet passes that support real-time updates and two-way interaction. From a user’s perspective, it’s smooth, simple, and always within reach.

What sets Wallet Studio apart is how it turns passive wallet cards into smart communication hubs. Businesses can now use digital passes to push timely messages, collect data, and automate key processes—all without building custom infrastructure. The platform is secure, scalable, and ready to go out of the box. This makes it a game-changer for industries like insurance, where communication tends to stop after a policy is sold. With Wallet Studio, brands can deliver updates, send renewal reminders, and keep customers informed at every step—boosting engagement without increasing complexity.

Wallet Studio is already delivering results. Some global brands using the platform report engagement rates as high as 80%, which is far beyond what’s typical with apps or emails. These numbers show just how powerful wallet-based communication can be when done right. And it’s not just startups taking notice. Industry giants like Zurich Insurance and SIXT are already onboard.

At Zurich Insurance, the platform plays a central role in their strategy to digitize the customer experience. The company wants every policyholder to have access to a digital insurance card—and they see Wallet Studio as key to that vision. SIXT, a major player in global mobility, also sees the platform as an essential way to enhance customer loyalty through smooth, digital-first experiences.

Miss Moneypenny’s team brings an unusual mix of creativity, technology, and entrepreneurial grit. CEO Anna Bojic merges critical thinking and the arts, CTO Vinh Hoi Le Chau (Vinny) blends architectural insight with machine learning, and Marc Lampe, Co-CEO of Growth, founded and exited his first startup before turning 21. Their backgrounds give the company a unique edge—and it shows in how Wallet Studio bridges product design, scalability, and customer value.

Investors also see the platform’s potential. Dr. Christian Nagel, a co-founder at Earlybird and early investor in N26, believes Wallet Studio is paving the way for a new era in enterprise-customer interaction. Gerrit Jurilj at b2venture echoes this view, highlighting the team’s track record and Wallet Studio’s strong traction with global brands as key reasons for backing the company again.

In an age where people expect instant, personalized interactions, Wallet Studio offers businesses a smarter way to stay connected. It’s not just another tech tool—it’s a fast, flexible way to meet customers where they already are. As brands look for better ways to engage without adding complexity, Wallet Studio stands out as a bold and scalable solution that turns digital wallets into powerful engagement platforms.

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